Search Engine Optimization

A great website is practically useless if no one knows about it. To ensure that you attract as many customers as possible, Activo offers search engine optimization techniques to increase traffic to your site. Search engine optimization techniques results in higher search engine ranking which increases your site traffic.

Even if you have an off-the-shelf product, such as Ektron CMS400, Joomla! CMS, or ZenCart, more often than not your website can still gain search engine rankings by applying saddle updates that provide search engine optimization advantage. It is a good practice to spend at least 10% of the online marketing budget on search engine optimization.

Activo assists with search engine optimization in the following ways:

  • Keyword selection
  • Keyword performance tracking
  • Developing content focused on the list of chosen keywords
  • Reviewing the sites structure
  • Search engine friendly (SEF) URLs
  • Page structure: title, headers, meta data
  • Pay per click campaign management

Don’t let your prospective customers get lost on the web. Contact Activo today to make sure that your website is always found.